Visual Merchandising & the 5 Senses of Retail

Posted by in SHOPPING

When it comes to visual merchandising, most store owners & marketers tend to ignore any other senses other than sight. In some ways, this makes sense, since most customers tend to focus on the visual aspects, but that doesn’t mean they wouldn’t be more than receptive to have their other senses stimulated.
Be it through inducing various moods by leveraging the sense of hearing with great music selections, or through using different scents & fragrances that might resonate with the brand, store atmosphere or just the season (think of cinnamon on Christmas).
Visual merchandising can at times be leveraged through touch (especially related to fabrics for example – think of bedding, sheets etc. A practical example would be displaying various types of fabrics for customers to “feel”.) and even taste (well, yes, this one’s a bit more niche – you do have to sell something food related).
All of this and even more that play into the visual merchandising strategy are detailed in our infographic. We hope you do enjoy and put it to good use.

Visual Merchandising

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De-Tariffication of Motor Insurance

Posted by in CATEGORIES

When de-tariffication starts, the motor insurance premium will no longer be tariffed, which means that insurance companies will be free to calculate premium on their own. Risk-based pricing will be implemented which means that when determining the price of premium, insurance companies will take into consideration several risk factors, such as Gender of the driver, Age of driver, Vehicle make and model, Driver’s place of residence, Claims history, Use of vehicle and Driver’s occupation. The list could be longer and the risk factors may differ from one insurer to another.

Detariffication

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The SEO Guide For Small Businesses

Posted by in MARKETING

With search engine algorithms changing every quarter and hundreds of factors being judged by search engines before ranking your site, quality search engine optimization (SEO) has baffled many small business owners for a long time now.
While corporate giants and funded startups might enjoy the luxury of hiring deep-pocketed agencies to get this work done, small to medium businesses often struggle when it comes to getting a bang for their buck.
After running hundreds of experiments ( and failing a lot of them as well), here is a detailed infographic by Marketing Masala that gives step by step actionable points as to where to start with the SEO of your small business.

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Why is the Life Settlement Industry Important

Posted by in BUSINESS, LIFESTYLE

A life settlement occurs when a life insurance holder sells their policy to a third party for a set amount of money (generally less than the death benefit amount).  The third party then collects on the insurance policy when the original holder dies at a later date.

The life insurance settlements business started over 100 years ago, when a doctor chose to help out a patient that was dying, by providing him money for treatment and in return getting the patient’s life insurance policy.  On his death, the doctor collected on the policy.  It was such a radical idea that the doctor had to go to court (Grigsby vs Russell) to defend what he did, that a life insurance policy was an asset.  He won and the life settlement industry was started.

It lay dormant for many years until the AIDS epidemic started.  So many young men dying that needed money to help treat this new and horrible disease that started in the early 1980s.  A new form of life settlements was created, called Viatical Settlements, that dealt with a person selling their policy that was terminally ill.

The industry went through a number of changes and more government regulation was implemented to help keep the business honest.  Seniors discovered it in the late 1990s as a way to help supplement their later years for something that they could no longer afford or wanted.  By 2005, the life settlement industry had grown to more than $5 billions in size.  The industry is quite an intricate one so if you are looking to learn more about it, visit Life insurance Settlements today.

Life Settlement

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Healing Health Relates Problems with Cannabis Drinks

Posted by in HEALTH

Nowadays, people are suffering from several kinds of illnesses. Most of the countries use cannabis drinks for healing health related problems. Medical professionals had been identified that cannabis drinks having medicinal properties. Cannabis drinks are regulating sleep patterns and act as natural inflammatory agents. This drink can also cleanse the damaged brain cells and triggers the production of new brain cells. Most of the cannabis retailers in the US, manufacturing these cannabis drinks with delicious taste. Raw cannabis contains THC and CBD ingredients which relieve several pains in your body. Cannabis drinks can treat health problems including, headaches, migraines, neck pain, back pain, nausea, stress, asthma, vomiting, and much more.

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Why is Email List Hygiene So Important?

Posted by in ADVERTISING, MARKETING

Getting your messages delivered to the right prospect at their right address is as important as planning your marketing campaigns. Having a comprehensive email list is not going to serve your purpose. If the list of your targeted audience is filled with old and incomplete details then you end up screwing up your campaign productivity. Hence, frequent cleaning has to be done for maintaining the quality and responsiveness of the list.

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How to use GreenMp3.com in Five Easy Steps

Posted by in ENTERTAINMENT, TECHNOLOGY

The infographic presented hereby, has a very clear and intuitive design. Its sole purpose is to present to its viewers, the 5 simple steps that one needs to download the audio file of a Youtube video. To put it in other words, this infographic is a simple chart regarding “How to Use” the website www.GreenMp3.com This infographic also displays a simple enumeration of the advantages given by grennmp3 over its competitors.

GreenMP3.com

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